Why Join?

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​We are Alabama's largest organization of public relations practitioners and communicators. If you do any type of communications-related activities, whether it's for a private business, agency, corporation, government, education, nonprofit or others, you should be a member.

PRCA is a source of expertise and inspiration, and a forum for networking with public relations practitioners throughout the state and the region. 

Eligible members can join during any time of the year. Click here to complete a membership form!

Member Benefits

Being a member of PRCA offers many professional and personal benefits. Just a few include:
  • Connections to 500-plus public relations professionals statewide
  • Access to professional development through monthly chapter meetings, local and state workshops, annual state and regional conferences
  • Monthly newsletter and association website highlighting local and state activities, members making news and industry trends
  • Networking at PRCA events or through the use of the password-protected state PRCA online membership directory
  • Recognition for professional endeavors through chapter awards, the PRCA Medallion Awards program and SPRF Lantern Awards program
  • Leadership at either the chapter or state level through various appointed committee positions or elected board positions
  • Resources for earning the Accreditation in Public Relations through a national program to recognize the best public relations practitioners in our profession, recognized by the "accredited public relations" practitioner (APR) designation
  • Volunteer opportunities within your own community
  • Dual membership in the Southern Public Relations Federation, extending your contacts to 1,400 in the Gulf Coast region​Know that there are even more benefits -- like finding lifelong friends and that much needed mentor, networking, discounted registration to state and regional conferences, we could go on. PRCA is committed to your career and personal goals, as well as promoting the professional and ethical practice of public relations.